What Are the Best Keyword Tools for Travel Bloggers?
We’ve talked a lot about SEO for travel blogs and digital marketing tips for travel bloggers in the past. Using keyword tools and conducting research is a crucial piece in the jigsaw to unlocking organic traffic to a blog or website. A common major mistake to make when writing a piece of content is to launch into it without focus.
Making a plan of action, a goal, of what is to be achieved from writing the article is recommended. Part of this planning process is to consider the search keywords that should lead a user to find the article. This guide includes awesome keyword tools that bloggers can use to identify relevant search terms for their subject, and volumes associated.
SEM Rush Organic Keyword Tool
Most agencies, good blogs and SEO techs know about SEM Rush. There is a good reason for this. The SEM Rush organic keywords tool is a quality piece of kit to identify what your competitors are ranking for. Because, why struggle to research keywords when you can find out what other websites are targeting so easily?!
It gives you ranking position information. You can also see what the monthly search volume is for keywords. A less accurate feature is also a rough cost per click for keywords on paid search.
Want to find out how easy it is? We can offer you a 14-day free trial now! Find out how useful this can be and use the full pro version of the software completely free for 2 weeks.
Another great feature about SEM Rush for travel bloggers is being able to use it to monitor the total keyword growth of your own blog or website. It produces fantastic visual graphs to show you how many keywords your site ranks for and the positions they are in.
Ubersuggest is not as powerful as the previously mentioned tool. However, as a free keyword tool for bloggers, it produces some good results and ideas. Therefore it has to go on the list.
When we talk about how powerful it is, this tool is simply to provide keyword ideas only. There are no search volume or number of results statistics available with keyword ideas generated on Ubersuggest. But, if you are looking for a bulk load of long tail keyword ideas for content, this is the place to be.
Ubersuggest can quickly generate hundreds of keyword ideas for blog content, which you can then use and break down to the most relevant.
Google Auto Complete
Probably one of the first places people go for keyword ideas. Without even realising sometimes! Google Autocomplete is a sophisticated search tool that attempts to predict what the user is searching for. But, you can use it for other things too! For example basic level keyword research. The advantages? You can hop straight to it! It’s right in your browser. Also, with no sign ups, no registration and no fees required it’s easy to use.
Where can it let a blogger down when used as a keyword tool? Quite a few place. For example, if you are looking for volume information, you won’t find it here. You will also not be able to save information (except a screenshot like the above maybe). So although it is good as a starting point, there are much better keyword tools out there for bloggers. And Google has another one.
Google Keyword Planner
If you have a Google Adwords account, you can use the Google Keyword Planner tool for research. This is a tool created by Google for Paid Search campaign research. It helps anyone running a PPC campaign by providing suggested keywords for the niche they want to target. These keywords include relevant volume information, competition and CPC costs.
As a blogger, you can use certainly this tool to your advantage for organic keyword research. Finding the search volume and related keywords for your intended content is really easy to do with this tool. It’s great for a quick volume check of individual keywords, or to find long tail and valuable ones to target.
You can even download your results to excel, allowing you to filter and sort even further. This is a keyword tool that is powerful enough to provide lots of suggestions for your niche. However, they may not always be relevant so be careful!
Rounding off the top five we have KW Finder. A powerful tool that you can use for free similar to the Adwords Keyword Planner. You will find that keywords again aren’t the most relevant they can be sometimes. But, the data provided with suggestions shows that KW Finder is a really useful tool for blog planning.
It displays search trends, i.e. how popular the term was over the last 12 months. In addition to this, there is the monthly volume to see how many searches are made for the term in a month. Interestingly, there is also a difficulty score. This is an estimation of how difficult it will be to rank for a particular search term organically.
There are five great keyword tools here for any blogger. Whatever your niche, all of these can provide the information you need to plan successful and relevant content for readers.
Comment which keyword tools you use and why! Hungry for more? Take a look at our digital marketing tips for bloggers page.